Keynote Speakers
Voices that
move culture
Sixty of the world's most influential designers, typographers, art directors, and visual thinkers share three stages.
Elena Voss
Global Creative Director, Pentagram
Marcus Okafor
Design Systems Lead, Figma
Soo-Yeon Park
Type Director, Colophon Foundry
Javier Morales
Creative Director, IDEO
Conference Schedule
Three days,
60 sessions
Filter by track or browse the full day-by-day programme across three simultaneous stages.
09:00
Opening Keynote: The Semiotics of Simplicity
Elena Voss, Pentagram
10:30
Generative Identity: When Code Becomes Brand
Rita Chen, Google Brand Studio
12:00
Variable Futures: Type That Thinks
Soo-Yeon Park, Colophon Foundry
14:00
Rebranding at Speed: Lessons from Nike's 12-Month Rebrand
Amara Diallo, Wolff Olins
15:30
Motion as Meaning: When Animation Has Intent
Tobias Ruf, Stink Studios
17:00
Display Type in the Age of Infinite Screens
Nadine Grobe, Commercial Type
19:00
Day 1 Closing Panel: What Does Good Actually Mean?
All Day 1 Speakers
09:00
Systems Thinking at Scale
Marcus Okafor, Figma
10:45
Cultural Authenticity in Global Campaigns
Yemi Adeyemi, Ogilvy
12:30
Lettering and the Return of the Hand
Mirela Santos, House Industries
14:15
AI as Creative Partner: Tools, Not Replacements
Lars Eriksen, Adobe Firefly
16:00
Packaging Design and Ecological Responsibility
Chiara Fabbri, Sagmeister and Walsh
09:00
Design for Systemic Change
Javier Morales, IDEO
10:30
Multilingual Design: Designing Across Scripts
Humaira Noor, Google Fonts
12:00
Designing in Public: The Open-Source Brand
Sofia Lindqvist, Fontsmith
14:00
Closing Keynote: The Future of Visual Language
Elena Voss + Marcus Okafor + Javier Morales
16:00
FORM // 2026 Award Ceremony
Hosted by the FORM Jury
Venue and City
Berlin
Exhibition
Centre
Three purpose-built halls in Berlin's cultural west, minutes from Charlottenburg Palace and the city's most legendary clubs.
Messedamm 22
14055 Berlin, Germany
Halls 1, 2 and 3 / 28,000 sqm
October 14-16, 2025
Partner Hotels Nearby
km
Sheraton Grand Berlin
★★★★★
km
Hotel Steigenberger am Kanzleramt
★★★★★
km
25hours Hotel Bikini Berlin
★★★★
Partners and Sponsors
The brands
behind FORM
Platinum
Gold
Bronze
Past Edition Highlights
Four years
of Form
Relive the talks, workshops, and moments that defined FORM 2021 through 2024.
Get Your Pass
Three ways
to attend
Join 2,000 designers in Berlin. All passes include access to all three stages, workshops, and the FORM social programme.
General Pass
- All three days of talks
- Access to Tracks A, B, and C
- Workshop access (first-come)
- Conference bag and materials
- Opening night reception
Pro Pass
- Everything in General
- Reserved workshop seats
- Speaker networking dinner
- Digital recordings library
- FORM community platform
- Award ceremony tickets
Studio Pass
- Five Pro Passes bundled
- Private studio meetup space
- Brand placement in program
- Pre-conference speaker Q&A
- Dedicated concierge service